We pass them by. Every day.
Flowers that we have seen a thousand times – and therefore long overlooked.
But their beauty remains.
It waits – unobtrusive, overwhelming, ready to be discovered.
Beyond the Bloom is dedicated to this silent present.
The finest details of flowers are made visible in high-resolution macro photography.
In order to subvert habit, sections of the photographs are greatly enlarged horizontally or vertically.
The familiar form dissolves – color, structure and light come to the fore.
And suddenly we begin to marvel.
At what we thought we knew.
At flowers that we have seen a thousand and one times –
and perhaps really look at for the first time.